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Products
INSTANT JOB AD
Hire INSTANTLY with AI and get highly relevant candidates in 72 hours
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
Product Marketing Manager Job Description
A Product Marketing Manager is responsible for developing marketing strategies for a product line. They analyze market trends, customer needs, and competitive positioning.
Use this Product Marketing Manager job description template to attract experienced professionals who can effectively manage your product marketing strategies. Tailor it based on your organization’s needs.
Product Marketing Manager Responsibilities Include:
- Develop and execute product marketing strategies
- Create marketing materials and collateral to support product launches
- Collaborate with cross-functional teams to drive product positioning and messaging
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Job Brief
We are looking for a strategic Product Marketing Manager to join our team. In this role, you will develop and implement marketing strategies that drive product awareness and revenue growth.
You will collaborate with cross-functional teams to align product positioning, messaging, and promotional efforts. A deep understanding of market dynamics and strong leadership skills are essential for success in this position.
If you are passionate about driving product success and have a track record of effective marketing strategies, we encourage you to apply. Join us to enhance our product marketing initiatives!
Responsibilities
- Develop and execute product marketing strategies
- Create marketing materials and collateral to support product launches
- Collaborate with cross-functional teams to drive product positioning and messaging
- Analyze market trends and competitor activity to inform marketing strategies
- Manage product launch timelines and deliverables
- Track and report on marketing campaign performance
- Work closely with sales teams to support product sales efforts
- Manage marketing budget and expenses
- Stay up-to-date on industry trends and best practices
- Drive customer engagement and retention through marketing initiatives
Requirement
- Bachelor's degree in Marketing or related field
- Minimum of 3 years experience in product marketing
- Proven track record of launching successful marketing campaigns
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work effectively in a fast-paced environment
- Experience with digital marketing and social media platforms
- Strong project management skills
- Ability to work cross-functionally with various teams
- Creative and innovative thinker
Skills
- Marketing strategy
- Product positioning
- Market research
- Digital marketing
- Social media marketing
- Project management
- Data analysis
- Presentation skills
- Collaboration
- Creativity