Products
JOB AD
Hire INSTANTLY with AI and get highly relevant candidates in 72 hours
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
Resources
Products
JOB AD
Hire INSTANTLY with AI and get highly relevant candidates in 72 hours
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
Product Marketing Manager Job Description
A Product Marketing Manager is responsible for developing marketing strategies for a product line. They analyze market trends, customer needs, and competitive positioning.
Use this Product Marketing Manager job description template to attract experienced professionals who can effectively manage your product marketing strategies. Tailor it based on your organization’s needs.
Product Marketing Manager Responsibilities Include:
- Develop and execute product marketing plans
- Collaborate with product development team to ensure successful product launches
- Conduct market research and analysis to identify target markets
Hiring an Assistant Manager?
- Hire FAST in 72 Hours
- Quality Candidates
- Integrated AI
Job Brief
We are looking for a strategic Product Marketing Manager to join our team. In this role, you will develop and implement marketing strategies that drive product awareness and revenue growth.
You will collaborate with cross-functional teams to align product positioning, messaging, and promotional efforts. A deep understanding of market dynamics and strong leadership skills are essential for success in this position.
If you are passionate about driving product success and have a track record of effective marketing strategies, we encourage you to apply. Join us to enhance our product marketing initiatives!
Responsibilities
- Develop and execute product marketing plans
- Collaborate with product development team to ensure successful product launches
- Conduct market research and analysis to identify target markets
- Create marketing materials, including sales presentations and product collateral
- Manage product messaging and positioning
- Monitor and analyze marketing performance metrics
- Work closely with sales team to drive product adoption
- Stay up-to-date on industry trends and competitor activities
- Lead cross-functional teams for product marketing projects
- Drive brand awareness and customer engagement through marketing initiatives
Requirement
- Bachelor's degree in Marketing or related field
- Minimum 3 years of experience in product marketing
- Strong analytical and strategic thinking skills
- Excellent communication and presentation skills
- Proven track record of launching successful marketing campaigns
- Ability to work cross-functionally with other teams
- Experience with market research and analysis
- Knowledge of digital marketing strategies
- Familiarity with product development processes
- Ability to multitask and prioritize effectively
Skills
- Strategic planning
- Market research
- Product positioning
- Marketing analytics
- Digital marketing
- Brand management
- Customer segmentation
- Project management
- Content creation
- Presentation skills