Job Description /Marketing/Email Marketing Manager

Email Marketing Manager Job Description

An Email Marketing Manager oversees the email marketing strategy, including campaign development and execution. They analyze performance metrics and implement improvements to drive engagement.

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This Email Marketing Manager job description template can assist you in finding talent who can elevate your email marketing initiatives. Customize it based on your organization’s specific goals.

Email Marketing Manager Responsibilities Include:

  • Develop and implement email marketing strategies
  • Create engaging email content and design templates
  • Manage email campaigns from start to finish
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Job Brief

We are seeking an experienced Email Marketing Manager to lead our email marketing efforts. In this role, you will develop and execute email campaigns that engage our audience and drive conversions.

You will analyze campaign performance and implement strategies to optimize open rates and engagement, collaborating with other marketing team members to ensure alignment with overall strategies. Strong analytical skills and a passion for email marketing are essential for success in this position.

If you are ready to take your email marketing initiatives to the next level, we invite you to apply. Join us to enhance our email strategies!

Responsibilities

  • Develop and implement email marketing strategies
  • Create engaging email content and design templates
  • Manage email campaigns from start to finish
  • Analyze campaign performance and make data-driven decisions
  • Segment and target email lists for maximum impact
  • Stay up-to-date on industry trends and best practices
  • Collaborate with cross-functional teams to achieve marketing goals
  • Monitor and report on key performance indicators
  • Optimize email deliverability and engagement rates
  • Continuously test and refine email campaigns

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Requirement

  • Bachelor's degree in Marketing or related field
  • Minimum of 3 years of experience in email marketing
  • Proficiency in email marketing platforms such as MailChimp or Constant Contact
  • Strong analytical skills
  • Excellent written and verbal communication skills
  • Ability to work independently and as part of a team
  • Experience with A/B testing and campaign optimization
  • Knowledge of email marketing best practices
  • Attention to detail
  • Creative thinking and problem-solving abilities

Skills

  • Email marketing
  • Campaign management
  • Content creation
  • Data analysis
  • Segmentation
  • A/B testing
  • Reporting
  • Deliverability
  • Engagement
  • Optimization

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