Job Description /Marketing/Email Marketing Manager

Email Marketing Manager Job Description

An Email Marketing Manager oversees the email marketing strategy, including campaign development and execution. They analyze performance metrics and implement improvements to drive engagement.

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This Email Marketing Manager job description template can assist you in finding talent who can elevate your email marketing initiatives. Customize it based on your organization’s specific goals.

Email Marketing Manager Responsibilities Include:

  • Develop and implement email marketing strategies to drive engagement and conversions
  • Create and optimize email campaigns for various target audiences
  • Monitor and analyze campaign performance metrics to ensure success
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Job Brief

We are seeking an experienced Email Marketing Manager to lead our email marketing efforts. In this role, you will develop and execute email campaigns that engage our audience and drive conversions.

You will analyze campaign performance and implement strategies to optimize open rates and engagement, collaborating with other marketing team members to ensure alignment with overall strategies. Strong analytical skills and a passion for email marketing are essential for success in this position.

If you are ready to take your email marketing initiatives to the next level, we invite you to apply. Join us to enhance our email strategies!

Responsibilities

  • Develop and implement email marketing strategies to drive engagement and conversions
  • Create and optimize email campaigns for various target audiences
  • Monitor and analyze campaign performance metrics to ensure success
  • Segment email lists and personalize content based on user behavior
  • Collaborate with design and content teams to create compelling email content
  • Manage email distribution schedule and ensure timely delivery
  • Stay up-to-date with industry trends and best practices in email marketing
  • Conduct A/B testing to optimize email performance
  • Work with cross-functional teams to align email campaigns with overall marketing strategy
  • Provide regular reports and insights on email performance to stakeholders

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Requirement

  • Bachelor's degree in Marketing or related field
  • Minimum 3 years of experience in email marketing
  • Proficiency in email marketing platforms and analytics tools
  • Strong analytical and problem-solving skills
  • Excellent communication and writing skills
  • Ability to work in a fast-paced environment
  • Knowledge of current marketing trends and best practices
  • Experience with A/B testing and data analysis
  • Attention to detail and project management skills
  • Ability to collaborate with cross-functional teams

Skills

  • Email marketing
  • Marketing analytics
  • Campaign management
  • Content creation
  • A/B testing
  • Data analysis
  • Project management
  • Communication skills
  • Collaboration
  • Problem-solving

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