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INSTANT JOB AD
Hire INSTANTLY with AI and get highly relevant candidates in 72 hours
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
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Media Planner Job Description
A Media Planner develops strategic media plans to optimize advertising campaigns. They analyze audience insights and recommend effective media placements.
This Media Planner job description template can assist you in finding candidates who can develop media strategies that drive success. Customize it to meet your organization’s specific goals.
Media Planner Responsibilities Include:
- Develop media plans and strategies to reach target audiences
- Negotiate and purchase media space and time
- Analyze campaign performance and make recommendations for optimization
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Job Brief
We are seeking a detail-oriented Media Planner to join our marketing team. In this role, you will develop media strategies based on audience insights, campaign objectives, and budget considerations.
You will collaborate with media buyers and other marketing team members to ensure alignment across campaigns while analyzing performance data to inform future planning. Strong analytical skills and a deep understanding of media strategies are essential for success in this position.
If you are passionate about media planning and want to influence successful campaigns, we invite you to apply. Join us to enhance our media initiatives!
Responsibilities
- Develop media plans and strategies to reach target audiences
- Negotiate and purchase media space and time
- Analyze campaign performance and make recommendations for optimization
- Collaborate with creative and account teams to ensure cohesive campaigns
- Stay up-to-date on industry trends and best practices
- Manage client relationships and provide excellent customer service
- Monitor and report on campaign performance metrics
- Identify opportunities for growth and improvement
- Present media plans and recommendations to clients
- Work closely with vendors and media partners
Requirement
- Bachelor's degree in Marketing, Communications, or related field
- Minimum of 2 years experience in media planning
- Proficient in media planning tools such as Nielsen and Comscore
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work under pressure and meet deadlines
- Knowledge of digital marketing trends
- Ability to work effectively in a team environment
- Attention to detail
- Creative and innovative thinking
Skills
- Data analysis
- Strategic planning
- Media buying
- Client management
- Presentation skills
- Negotiation skills
- Problem-solving
- Attention to detail
- Digital marketing
- Team collaboration