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Resources
Products
AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Media Planner Job Description
A Media Planner develops strategic media plans to optimize advertising campaigns. They analyze audience insights and recommend effective media placements.
This Media Planner job description template can assist you in finding candidates who can develop media strategies that drive success. Customize it to meet your organization’s specific goals.
Media Planner Responsibilities Include:
- Develop media plans based on client objectives and target audience
- Research and analyze market trends and competitor activities
- Negotiate media buys and placements to maximize client ROI
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Job Brief
We are seeking a detail-oriented Media Planner to join our marketing team. In this role, you will develop media strategies based on audience insights, campaign objectives, and budget considerations.
You will collaborate with media buyers and other marketing team members to ensure alignment across campaigns while analyzing performance data to inform future planning. Strong analytical skills and a deep understanding of media strategies are essential for success in this position.
If you are passionate about media planning and want to influence successful campaigns, we invite you to apply. Join us to enhance our media initiatives!
Responsibilities
- Develop media plans based on client objectives and target audience
- Research and analyze market trends and competitor activities
- Negotiate media buys and placements to maximize client ROI
- Monitor campaign performance and adjust strategies as needed
- Create and present campaign proposals to clients
- Collaborate with creative and account management teams to ensure cohesive campaigns
- Stay up-to-date on industry best practices and emerging media platforms
- Manage budgets and allocate resources effectively
- Track and report on campaign metrics and KPIs
- Provide insights and recommendations for future campaigns
Requirement
- Bachelor's degree in Marketing, Advertising, or related field
- At least 2 years of experience in media planning
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work under pressure and meet deadlines
- Knowledge of media buying and negotiation
- Familiarity with digital marketing trends
- Proficiency in Microsoft Office and media planning tools
- Attention to detail and organizational skills
- Ability to work collaboratively in a team
Skills
- Media planning
- Market research
- Negotiation
- Digital marketing
- Analytics
- Presentation skills
- Budget management
- Client management
- Team collaboration
- Time management