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Resources
Products
AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Media Planner Job Description
A Media Planner develops strategic media plans to optimize advertising campaigns. They analyze audience insights and recommend effective media placements.
This Media Planner job description template can assist you in finding candidates who can develop media strategies that drive success. Customize it to meet your organization’s specific goals.
Media Planner Responsibilities Include:
- Develop media plans based on client objectives and target audience
- Research and analyze market trends and competitor activities
- Negotiate and purchase media space and time
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Job Brief
We are seeking a detail-oriented Media Planner to join our marketing team. In this role, you will develop media strategies based on audience insights, campaign objectives, and budget considerations.
You will collaborate with media buyers and other marketing team members to ensure alignment across campaigns while analyzing performance data to inform future planning. Strong analytical skills and a deep understanding of media strategies are essential for success in this position.
If you are passionate about media planning and want to influence successful campaigns, we invite you to apply. Join us to enhance our media initiatives!
Responsibilities
- Develop media plans based on client objectives and target audience
- Research and analyze market trends and competitor activities
- Negotiate and purchase media space and time
- Monitor campaign performance and adjust strategies as needed
- Collaborate with creative team to develop impactful ad creatives
- Prepare reports and presentations for clients and internal stakeholders
- Stay up-to-date on industry trends and new media channels
- Manage budgets and ensure campaigns are delivered on time and within budget
- Build and maintain relationships with media vendors and partners
- Provide recommendations for optimizing campaign performance
Requirement
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of experience in media planning
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work under pressure and meet deadlines
- Knowledge of industry trends and best practices
- Familiarity with media buying and negotiation
- Proficiency in Microsoft Office and media planning tools
- Ability to work independently and as part of a team
- Attention to detail and accuracy
Skills
- Media planning
- Market research
- Negotiation
- Budget management
- Campaign optimization
- Client communication
- Data analysis
- Presentation skills
- Attention to detail
- Team collaboration