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Resources
Products
AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Media Planner Job Description
A Media Planner develops strategic media plans to optimize advertising campaigns. They analyze audience insights and recommend effective media placements.
This Media Planner job description template can assist you in finding candidates who can develop media strategies that drive success. Customize it to meet your organization’s specific goals.
Media Planner Responsibilities Include:
- Develop media plans and strategies based on client objectives
- Negotiate and purchase media space and time on behalf of clients
- Monitor and analyze campaign performance to optimize results
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Job Brief
We are seeking a detail-oriented Media Planner to join our marketing team. In this role, you will develop media strategies based on audience insights, campaign objectives, and budget considerations.
You will collaborate with media buyers and other marketing team members to ensure alignment across campaigns while analyzing performance data to inform future planning. Strong analytical skills and a deep understanding of media strategies are essential for success in this position.
If you are passionate about media planning and want to influence successful campaigns, we invite you to apply. Join us to enhance our media initiatives!
Responsibilities
- Develop media plans and strategies based on client objectives
- Negotiate and purchase media space and time on behalf of clients
- Monitor and analyze campaign performance to optimize results
- Collaborate with creative and account management teams to ensure campaign alignment
- Stay up-to-date on industry trends and best practices
- Present media plans and recommendations to clients
- Manage budgets and timelines for multiple projects
- Build and maintain relationships with media vendors
- Provide insights and recommendations for continuous improvement
- Contribute to brainstorming and strategic planning sessions
Requirement
- Bachelor's degree in Marketing, Advertising, or related field
- Minimum 2 years of experience in media planning
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work well under pressure and meet tight deadlines
- Proficiency in media planning software
- Knowledge of current media trends and technologies
- Detail-oriented and organized
- Ability to work collaboratively in a team environment
- Creative thinking and strategic mindset
Skills
- Media planning
- Market research
- Budget management
- Negotiation skills
- Data analysis
- Campaign optimization
- Client communication
- Project management
- Creative thinking
- Team collaboration