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AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Resources
Products
AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Search Engine Marketing (SEM) Specialist Job Description
A SEM Specialist focuses on managing and optimizing pay-per-click (PPC) advertising campaigns. They analyze performance metrics and develop strategies to maximize ROI.
Use this SEM Specialist job description template to attract candidates skilled in paid search strategies. Customize it based on your organization’s specific needs.
Search Engine Marketing (SEM) Specialist Responsibilities Include:
- Develop and implement SEM strategies to drive traffic and conversions
- Manage and optimize SEM campaigns across various platforms
- Monitor and analyze campaign performance
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Job Brief
We are seeking a results-driven SEM Specialist to join our marketing team. In this role, you will manage PPC campaigns on platforms such as Google Ads and ensure alignment with our marketing goals.
Your responsibilities will include conducting keyword research, analyzing campaign performance, and optimizing ad spend to maximize ROI. Strong analytical skills and a passion for search marketing are essential for success in this position. If you are ready to drive effective paid search strategies, we invite you to apply!
Responsibilities
- Develop and implement SEM strategies to drive traffic and conversions
- Manage and optimize SEM campaigns across various platforms
- Monitor and analyze campaign performance
- Collaborate with the marketing team to align SEM with overall marketing goals
- Stay up-to-date with industry trends and best practices
- Conduct keyword research and competitor analysis
- Create and optimize ad copy and landing pages
- Track and report on key metrics and KPIs
- Identify opportunities for growth and optimization
- Collaborate with external agencies and vendors
Requirement
- Bachelor's degree in Marketing or related field
- Proven experience in SEM and digital marketing
- In-depth knowledge of Google Ads and other SEM platforms
- Strong analytical skills
- Excellent communication and collaboration abilities
- Ability to work in a fast-paced environment
- Certification in Google Ads is a plus
- Knowledge of SEO best practices
- Experience with A/B testing
- Attention to detail
Skills
- SEM
- Google Ads
- Digital marketing
- SEO
- Analytical skills
- Communication skills
- Collaboration
- Campaign management
- Keyword research
- A/B testing