Job Description /Marketing/Digital Marketing Strategist

Digital Marketing Strategist Job Description

A Digital Marketing Strategist develops and executes digital marketing strategies to drive brand awareness and customer engagement. They analyze digital landscape trends to optimize campaigns.

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This Digital Marketing Strategist job description template helps you find candidates with expertise in developing digital marketing strategies. Tailor it based on your organization’s specific goals.

Digital Marketing Strategist Responsibilities Include:

  • Develop and implement digital marketing strategies
  • Manage social media accounts and online advertising campaigns
  • Monitor and analyze website traffic and online customer engagement metrics
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Job Brief

We are seeking a creative Digital Marketing Strategist to join our marketing team. In this role, you will develop comprehensive digital marketing strategies that enhance brand visibility and engagement.

You will collaborate with cross-functional teams to ensure the execution of digital initiatives aligns with overall marketing goals while analyzing metrics to inform future strategies. Strong analytical skills and a passion for digital innovation are essential for success in this position.

If you are ready to shape our digital marketing efforts through strategic planning, we invite you to apply. Join us to drive our digital initiatives!

Responsibilities

  • Develop and implement digital marketing strategies
  • Manage social media accounts and online advertising campaigns
  • Monitor and analyze website traffic and online customer engagement metrics
  • Collaborate with internal teams to create engaging content for online platforms
  • Stay up-to-date on industry trends and best practices
  • Track and report on digital marketing campaign performance
  • Optimize website and social media content for SEO
  • Work with external agencies and vendors to execute digital marketing initiatives
  • Create and manage email marketing campaigns
  • Identify new opportunities for online marketing growth

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Requirement

  • Bachelor's degree in Marketing or related field
  • Minimum of 3 years experience in digital marketing
  • Proficiency in Google Analytics and other digital marketing tools
  • Strong understanding of SEO and SEM best practices
  • Excellent communication and interpersonal skills
  • Ability to work independently and as part of a team
  • Experience with social media marketing
  • Knowledge of email marketing campaigns
  • Proven track record of successful digital marketing campaigns
  • Detail-oriented and organized

Skills

  • Google Analytics
  • SEO
  • SEM
  • Social media marketing
  • Email marketing
  • Content creation
  • Digital advertising
  • Marketing strategy
  • Data analysis
  • Project management

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