Job Description /Marketing/Digital Marketing Strategist

Digital Marketing Strategist Job Description

A Digital Marketing Strategist develops and executes digital marketing strategies to drive brand awareness and customer engagement. They analyze digital landscape trends to optimize campaigns.

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This Digital Marketing Strategist job description template helps you find candidates with expertise in developing digital marketing strategies. Tailor it based on your organization’s specific goals.

Digital Marketing Strategist Responsibilities Include:

  • Develop and implement digital marketing strategies to drive online traffic and engagement
  • Manage and optimize digital advertising campaigns across various platforms
  • Monitor and analyze key performance metrics to track the effectiveness of digital marketing efforts
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Job Brief

We are seeking a creative Digital Marketing Strategist to join our marketing team. In this role, you will develop comprehensive digital marketing strategies that enhance brand visibility and engagement.

You will collaborate with cross-functional teams to ensure the execution of digital initiatives aligns with overall marketing goals while analyzing metrics to inform future strategies. Strong analytical skills and a passion for digital innovation are essential for success in this position.

If you are ready to shape our digital marketing efforts through strategic planning, we invite you to apply. Join us to drive our digital initiatives!

Responsibilities

  • Develop and implement digital marketing strategies to drive online traffic and engagement
  • Manage and optimize digital advertising campaigns across various platforms
  • Monitor and analyze key performance metrics to track the effectiveness of digital marketing efforts
  • Collaborate with internal teams to create and distribute engaging content
  • Stay up-to-date on digital marketing trends and best practices
  • Identify and recommend new digital marketing opportunities
  • Provide regular reports and insights to stakeholders on digital marketing performance
  • Manage relationships with external digital marketing partners and agencies
  • Contribute to the overall marketing strategy and planning process
  • Assist in other marketing initiatives as needed

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Requirement

  • Bachelor's degree in Marketing or related field
  • Minimum of 3 years of experience in digital marketing
  • Proven track record of developing and implementing successful digital marketing strategies
  • Strong analytical skills and data-driven mindset
  • Experience with SEO, SEM, social media marketing, and email marketing
  • Excellent communication and interpersonal skills
  • Ability to work independently and as part of a team
  • Creative thinking and problem-solving skills
  • Knowledge of digital marketing trends and best practices
  • Proficiency in Google Analytics and other digital marketing tools

Skills

  • SEO
  • SEM
  • Social Media Marketing
  • Email Marketing
  • Google Analytics
  • Content Marketing
  • Digital Advertising
  • Marketing Automation
  • A/B Testing
  • Data Analysis

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