Job Description /Marketing/Digital Marketing Strategist

Digital Marketing Strategist Job Description

A Digital Marketing Strategist develops and executes digital marketing strategies to drive brand awareness and customer engagement. They analyze digital landscape trends to optimize campaigns.

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This Digital Marketing Strategist job description template helps you find candidates with expertise in developing digital marketing strategies. Tailor it based on your organization’s specific goals.

Digital Marketing Strategist Responsibilities Include:

  • Develop and implement digital marketing strategies
  • Manage and optimize online advertising campaigns
  • Create engaging content for social media channels
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Job Brief

We are seeking a creative Digital Marketing Strategist to join our marketing team. In this role, you will develop comprehensive digital marketing strategies that enhance brand visibility and engagement.

You will collaborate with cross-functional teams to ensure the execution of digital initiatives aligns with overall marketing goals while analyzing metrics to inform future strategies. Strong analytical skills and a passion for digital innovation are essential for success in this position.

If you are ready to shape our digital marketing efforts through strategic planning, we invite you to apply. Join us to drive our digital initiatives!

Responsibilities

  • Develop and implement digital marketing strategies
  • Manage and optimize online advertising campaigns
  • Create engaging content for social media channels
  • Monitor and analyze website traffic and user engagement
  • Collaborate with design and content teams to create compelling marketing materials
  • Stay up-to-date with industry trends and best practices
  • Track and report on key performance metrics
  • Identify and target key audience segments
  • Implement A/B testing to optimize campaigns
  • Work closely with sales and product teams to align marketing efforts

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Requirement

  • Bachelor's degree in Marketing or related field
  • Proven experience in digital marketing
  • Strong analytical skills
  • Excellent communication and interpersonal abilities
  • Knowledge of SEO and SEM best practices
  • Familiarity with social media platforms
  • Ability to multitask and prioritize tasks
  • Creative thinking and problem-solving skills
  • Experience with data analysis tools
  • Attention to detail

Skills

  • SEO
  • SEM
  • Social media marketing
  • Content creation
  • Data analysis
  • Email marketing
  • PPC advertising
  • Google Analytics
  • Copywriting
  • Marketing automation

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