Job Description /Marketing/Marketing Analytics Associate

Marketing Analytics Associate Job Description

A Marketing Analytics Associate analyzes data related to marketing campaigns to drive decision-making. They help identify trends, measure performance, and provide actionable insights to optimize marketing strategies.

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This Marketing Analytics Associate job description template can assist you in identifying candidates who have the analytical mindset necessary to drive marketing effectiveness. Tailor it to fit your organization’s requirements.

Marketing Analytics Associate Responsibilities Include:

  • Collect and analyze marketing data to identify trends and insights
  • Create reports and dashboards to track key performance indicators
  • Develop and implement marketing strategies based on data analysis
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Job Brief

We are looking for an analytical Marketing Analytics Associate to help our marketing team make informed decisions. In this role, you will gather and analyze data related to our campaigns and overall marketing efforts.

You will prepare reports and presentations to communicate your findings to stakeholders, enabling data-driven decisions. Additionally, you will identify opportunities for optimization across our marketing channels.

The ideal candidate will have strong analytical skills and proficiency with data analysis tools. If you are passionate about marketing and enjoy working with data, we invite you to apply!

Join us to contribute to our success through insightful analysis and strategic recommendations.

Responsibilities

  • Collect and analyze marketing data to identify trends and insights
  • Create reports and dashboards to track key performance indicators
  • Develop and implement marketing strategies based on data analysis
  • Collaborate with cross-functional teams to optimize marketing campaigns
  • Provide recommendations for improving marketing effectiveness
  • Stay updated on industry trends and best practices in marketing analytics
  • Present findings and recommendations to stakeholders
  • Assist in developing marketing plans and budgets
  • Monitor and report on campaign performance
  • Support marketing team with ad-hoc data requests

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Requirement

  • Bachelor's degree in Marketing, Business, Statistics, or related field
  • 1-2 years of experience in marketing analytics
  • Proficiency in data analysis tools such as Excel, Google Analytics, and Tableau
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation skills
  • Ability to work independently and in a team
  • Knowledge of digital marketing trends and techniques
  • Attention to detail and accuracy
  • Ability to multitask and prioritize workload
  • Experience with SQL and Python is a plus

Skills

  • Data analysis
  • Marketing analytics
  • Excel
  • Google Analytics
  • Tableau
  • SQL
  • Python
  • Digital marketing
  • Communication
  • Problem-solving

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