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Resources
Products
AI JOB AD
Create compelling job ads in seconds with AI-powered assistance.
AI JOB FOLDER
Automate your candidate screening and folder management.
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
AJOBTHING CARE
Get dedicated after-sales support, hiring guidance, and personalized assistance to ensure your recruitment success.
PARTNERSHIP
Collaborate with us to achieve mutual success and reach a wider audience.
Marketing Analytics Associate Job Description
A Marketing Analytics Associate analyzes data related to marketing campaigns to drive decision-making. They help identify trends, measure performance, and provide actionable insights to optimize marketing strategies.
This Marketing Analytics Associate job description template can assist you in identifying candidates who have the analytical mindset necessary to drive marketing effectiveness. Tailor it to fit your organization’s requirements.
Marketing Analytics Associate Responsibilities Include:
- Collect and analyze data to evaluate the performance of marketing campaigns
- Generate reports and dashboards to track key metrics and make data-driven recommendations
- Conduct market research and competitor analysis to identify opportunities for growth
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Job Brief
We are looking for an analytical Marketing Analytics Associate to help our marketing team make informed decisions. In this role, you will gather and analyze data related to our campaigns and overall marketing efforts.
You will prepare reports and presentations to communicate your findings to stakeholders, enabling data-driven decisions. Additionally, you will identify opportunities for optimization across our marketing channels.
The ideal candidate will have strong analytical skills and proficiency with data analysis tools. If you are passionate about marketing and enjoy working with data, we invite you to apply!
Join us to contribute to our success through insightful analysis and strategic recommendations.
Responsibilities
- Collect and analyze data to evaluate the performance of marketing campaigns
- Generate reports and dashboards to track key metrics and make data-driven recommendations
- Conduct market research and competitor analysis to identify opportunities for growth
- Collaborate with cross-functional teams to optimize marketing strategies and improve ROI
- Implement and manage tracking tools to monitor campaign effectiveness
- Stay up-to-date on industry trends and best practices in marketing analytics
- Present findings and insights to stakeholders and make recommendations for improvement
- Assist in developing and executing marketing strategies based on data insights
- Support the marketing team in achieving overall business objectives
- Contribute to the continuous improvement of data analytics processes and tools
Requirement
- Bachelor's degree in Marketing, Business, Statistics, or related field
- 2+ years of experience in marketing analytics
- Proficiency in data analysis tools such as Excel, Google Analytics, and Tableau
- Strong analytical and problem-solving skills
- Ability to interpret and communicate complex data findings
- Excellent communication and presentation skills
- Experience with A/B testing and marketing automation platforms
- Knowledge of SEO and SEM best practices
- Familiarity with CRM systems and customer segmentation strategies
- Ability to work independently and in a team environment
Skills
- Data analysis
- Marketing strategy
- Statistical analysis
- Data visualization
- Market research
- Digital marketing
- Campaign optimization
- Presentation skills
- CRM systems
- SEO/SEM