Media Buyer Job Description

A Media Buyer is responsible for purchasing advertising space and ensuring effective media placements. They analyze and negotiate rates to optimize advertising budgets.

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This Media Buyer job description template helps you find a candidate who can effectively manage your media buying efforts. Customize it based on your organization’s specific needs.

Media Buyer Responsibilities Include:

  • Plan and execute media buying strategies
  • Negotiate and purchase advertising space
  • Analyze market trends and consumer behavior
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Job Brief

We are seeking an experienced Media Buyer to join our marketing team. In this role, you will handle media buying strategies, negotiating rates and placements to optimize campaign effectiveness and ROI.

You will collaborate with the marketing team to ensure alignment with overall strategies while analyzing performance data to inform future buys. Strong negotiation and analytical skills will be crucial for success in this position.

If you have a passion for media buying and a track record of driving successful campaigns, we encourage you to apply. Join us to enhance our media strategies!

Responsibilities

  • Plan and execute media buying strategies
  • Negotiate and purchase advertising space
  • Analyze market trends and consumer behavior
  • Monitor and optimize campaigns to maximize ROI
  • Collaborate with creative and marketing teams
  • Stay updated on industry trends and best practices
  • Prepare reports on campaign performance
  • Manage relationships with media vendors
  • Identify new opportunities for growth
  • Ensure compliance with industry regulations

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Requirement

  • Bachelor's degree in Marketing or related field
  • Minimum of 2 years experience in media buying
  • Knowledge of digital advertising platforms
  • Strong analytical and problem-solving skills
  • Excellent communication and negotiation skills
  • Ability to work under pressure and meet deadlines
  • Attention to detail
  • Creativity and innovation
  • Ability to work independently and as part of a team
  • Fluency in English and Malay

Skills

  • Media planning
  • Data analysis
  • Negotiation
  • Campaign optimization
  • Digital advertising
  • Market research
  • Budget management
  • Creative thinking
  • Project management
  • Client relationship management

Frequently Asked Questions About Media Buyer Job Description

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