Media Buyer Job Description

A Media Buyer is responsible for purchasing advertising space and ensuring effective media placements. They analyze and negotiate rates to optimize advertising budgets.

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This Media Buyer job description template helps you find a candidate who can effectively manage your media buying efforts. Customize it based on your organization’s specific needs.

Media Buyer Responsibilities Include:

  • Develop and implement media buying strategies
  • Negotiate and purchase advertising space and time
  • Analyze market trends and audience data
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Job Brief

We are seeking an experienced Media Buyer to join our marketing team. In this role, you will handle media buying strategies, negotiating rates and placements to optimize campaign effectiveness and ROI.

You will collaborate with the marketing team to ensure alignment with overall strategies while analyzing performance data to inform future buys. Strong negotiation and analytical skills will be crucial for success in this position.

If you have a passion for media buying and a track record of driving successful campaigns, we encourage you to apply. Join us to enhance our media strategies!

Responsibilities

  • Develop and implement media buying strategies
  • Negotiate and purchase advertising space and time
  • Analyze market trends and audience data
  • Monitor and optimize campaigns for performance
  • Collaborate with creative teams to develop compelling ad creatives
  • Stay updated on industry trends and best practices
  • Manage relationships with media vendors
  • Prepare reports on campaign performance
  • Communicate regularly with clients to provide updates
  • Stay within budget constraints

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Requirement

  • Bachelor's degree in Marketing, Advertising, or related field
  • Proven experience in media buying and planning
  • Strong negotiation skills
  • Excellent communication and analytical skills
  • Ability to work under pressure and meet deadlines
  • Familiarity with media buying software and tools
  • Knowledge of digital marketing trends
  • Attention to detail
  • Ability to work collaboratively with cross-functional teams
  • Fluency in English and Malay

Skills

  • Media planning
  • Data analysis
  • Negotiation
  • Digital marketing
  • Attention to detail
  • Communication
  • Teamwork
  • Time management
  • Creativity
  • Problem-solving

Frequently Asked Questions About Media Buyer Job Description

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