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Products
INSTANT JOB AD
Hire INSTANTLY with AI and get highly relevant candidates in 72 hours
CAREER PAGE
Build your personalized career page with strong company branding to attract candidates and manage your job vacancy.
AJOBTHING REVIEW
Explore what employers love about AJobThing recruitment platform for fast & successful hiring
Product Marketing Associate Job Description
A Product Marketing Associate supports the product marketing team in executing marketing initiatives and strategies. They focus on market research, product positioning, and enhancing product visibility to drive sales.
This Product Marketing Associate job description template is crafted to help you find the right candidate to support your marketing efforts. Tailor it to align with your organization’s goals.
Product Marketing Associate Responsibilities Include:
- Develop and execute product marketing strategies to drive product awareness and sales
- Collaborate with cross-functional teams to launch new products and features
- Create compelling marketing materials, including product messaging, sales collateral, and presentations
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Job Brief
We are seeking a motivated Product Marketing Associate to join our team. In this exciting role, you will assist in the development and execution of marketing plans for our product offerings.
Your responsibilities will include conducting market research, analyzing competitors, and assisting in the creation of marketing materials. You will also collaborate with sales teams to ensure effective product positioning and messaging.
You should be detail-oriented, with a strong understanding of marketing principles and a passion for driving results. This position offers a fantastic opportunity to grow your skills in a dynamic and fast-paced environment.
If you are eager to learn and contribute to our product marketing success, we encourage you to apply!
Responsibilities
- Develop and execute product marketing strategies to drive product awareness and sales
- Collaborate with cross-functional teams to launch new products and features
- Create compelling marketing materials, including product messaging, sales collateral, and presentations
- Conduct market research and competitive analysis to inform product positioning and messaging
- Monitor and analyze market trends to identify opportunities for growth
- Track and report on key performance metrics to measure the success of marketing campaigns
- Manage relationships with external partners, agencies, and vendors
- Support sales teams with product training and messaging
- Stay up-to-date on industry trends and best practices in product marketing
- Contribute to the overall marketing strategy and goals of the company
Requirement
- Bachelor's degree in Marketing or related field
- 1-2 years of experience in product marketing
- Strong communication and presentation skills
- Analytical mindset with the ability to interpret data and market trends
- Experience in developing marketing strategies and campaigns
- Ability to work in a fast-paced environment and meet deadlines
- Knowledge of digital marketing tools and techniques
- Excellent organizational and project management skills
- Team player with a positive attitude
- Fluency in English and Malay languages
Skills
- Marketing strategy
- Market research
- Product positioning
- Digital marketing
- Data analysis
- Presentation skills
- Project management
- Team collaboration
- Creative thinking
- Communication skills