Job Description /Marketing/Social Media Advertising Administrator

Social Media Advertising Administrator Job Description

A Social Media Advertising Administrator is an experienced professional tasked with overseeing the execution of social media advertising strategies and campaigns. They ensure the smooth operation of ad platforms and optimize advertising efforts to achieve business goals.

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Utilize this Social Media Advertising Administrator job description template to outline the skills and objectives necessary for the role. Modify it to align with your company’s advertising strategies and needs.

Social Media Advertising Administrator Responsibilities Include:

  • Create and manage social media advertising campaigns
  • Monitor and analyze campaign performance
  • Develop strategies to increase engagement and reach
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Job Brief

We are looking for a Social Media Advertising Administrator to manage our social media advertising initiatives. In this role, you will oversee campaign execution, ensuring that all ads are aligned with our branding and marketing objectives.

Your duties include monitoring budget allocations, conducting performance analysis, and collaborating with content teams to develop impactful ad creatives. Additionally, you will coordinate with external advertising partners to optimize ad placements across platforms.

You will also track campaign metrics and provide insights to leadership about performance trends and areas for improvement. This position is ideal for those who are organized, detail-oriented, and comfortable working in a fast-paced environment.

Join us to help shape our social media presence and drive positive outcomes through strategic advertising efforts.

Responsibilities

  • Create and manage social media advertising campaigns
  • Monitor and analyze campaign performance
  • Develop strategies to increase engagement and reach
  • Collaborate with the marketing team to align campaigns
  • Stay up to date with industry trends and best practices
  • Generate reports on campaign performance
  • Engage with followers and respond to comments/messages
  • Manage social media advertising budget
  • Coordinate with external partners or agencies
  • Stay informed about platform updates and changes

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Requirement

  • Bachelor's degree in Marketing or related field
  • Proven experience in social media advertising
  • Strong understanding of social media platforms
  • Excellent communication skills
  • Analytical mindset
  • Creative thinking
  • Ability to work independently
  • Attention to detail
  • Time management skills
  • Team player

Skills

  • Social media advertising platforms (Facebook, Instagram, Twitter, LinkedIn)
  • Google Analytics
  • Content management systems (CMS)
  • Search Engine Optimization (SEO)
  • Graphic design software (Canva, Adobe Creative Suite)
  • Email marketing platforms (MailChimp, Constant Contact)
  • Data analysis tools (Google Data Studio, Microsoft Excel)
  • Copywriting and editing skills
  • Project management software (Asana, Trello)
  • Customer relationship management (CRM) software

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