Media Director Job Description

A Media Director oversees media planning and execution for marketing campaigns. They manage relationships with media partners and ensure that advertising strategies are effectively implemented.

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Use this Media Director job description template to attract skilled candidates who can lead your media strategies. Customize it based on your organization’s specific needs.

Media Director Responsibilities Include:

  • Develop and implement media strategies to reach target audiences
  • Manage media budgets and negotiate with vendors
  • Analyze campaign performance and make recommendations for optimization
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Job Brief

We are seeking an experienced Media Director to join our marketing team. In this role, you will be responsible for developing and managing media strategies that enhance brand visibility and drive customer engagement.

You will collaborate with marketing teams to align media plans with overall campaigns while analyzing performance metrics to optimize effectiveness. Strong leadership and negotiation skills are essential for success.

If you have a passion for managing media strategies and a track record of delivering results, we encourage you to apply. Join us to elevate our media initiatives!

Responsibilities

  • Develop and implement media strategies to reach target audiences
  • Manage media budgets and negotiate with vendors
  • Analyze campaign performance and make recommendations for optimization
  • Lead and mentor a team of media professionals
  • Stay current on industry trends and best practices
  • Collaborate with other departments to ensure integrated marketing efforts
  • Present media plans and results to senior management
  • Manage relationships with media partners
  • Oversee the execution of media campaigns
  • Ensure compliance with industry regulations and standards

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Requirement

  • Bachelor's degree in Marketing, Communications, or related field
  • Minimum of 5 years experience in media planning and buying
  • Strong leadership skills
  • Excellent communication and presentation skills
  • Ability to analyze data and trends
  • Knowledge of digital marketing platforms
  • Experience with budget management
  • Strong negotiation skills
  • Ability to work under pressure and meet deadlines
  • Creative thinking and problem-solving abilities

Skills

  • Media planning
  • Budget management
  • Data analysis
  • Digital marketing
  • Team leadership
  • Negotiation
  • Communication
  • Strategic thinking
  • Problem-solving
  • Presentation

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