Media Director Job Description

A Media Director oversees media planning and execution for marketing campaigns. They manage relationships with media partners and ensure that advertising strategies are effectively implemented.

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Media Director Responsibilities Include:

  • Develop and implement media strategies to reach target audience
  • Manage media budgets and negotiate contracts with media vendors
  • Oversee media planning and buying across various channels
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Job Brief

We are seeking an experienced Media Director to join our marketing team. In this role, you will be responsible for developing and managing media strategies that enhance brand visibility and drive customer engagement.

You will collaborate with marketing teams to align media plans with overall campaigns while analyzing performance metrics to optimize effectiveness. Strong leadership and negotiation skills are essential for success.

If you have a passion for managing media strategies and a track record of delivering results, we encourage you to apply. Join us to elevate our media initiatives!

Responsibilities

  • Develop and implement media strategies to reach target audience
  • Manage media budgets and negotiate contracts with media vendors
  • Oversee media planning and buying across various channels
  • Analyze campaign performance and optimize media plans accordingly
  • Lead a team of media professionals and provide guidance and mentoring
  • Collaborate with internal teams to align media strategies with overall marketing goals
  • Stay up-to-date on industry trends and recommend innovative media opportunities
  • Track and report on key performance metrics for media campaigns
  • Manage relationships with media partners and negotiate favorable terms
  • Ensure compliance with industry regulations and best practices

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Requirement

  • Bachelor's degree in Marketing, Communications, or related field
  • Minimum 5 years of experience in media planning and buying
  • Strong leadership and team management skills
  • Excellent communication and negotiation abilities
  • Proven track record of successful media campaigns
  • Knowledge of current media trends and technologies
  • Ability to analyze data and make data-driven decisions
  • Experience working with media vendors and partners
  • Strong project management skills
  • Ability to work in a fast-paced environment

Skills

  • Media planning
  • Media buying
  • Team management
  • Communication skills
  • Negotiation skills
  • Data analysis
  • Project management
  • Strategic thinking
  • Industry knowledge
  • Vendor management

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