Hire Business Development: Skills, Salary, and Job Description

Are you planning to grow your business and find new clients or opportunities?If yes, you might need a Business Development Executive or Manager.

In this article, we will guide Malaysian employers on everything they need to know before hiring for this important role.

We’ll cover the main job responsibilities, expected salary, and the type of candidate to look for.

Let’s take a closer look at the full job description for a business development role in Malaysia.

What Does a Business Development Professional Do?

A Business Development (BD) professional helps a company grow by finding new ways to increase sales and build strong relationships.

They look for new customers, create partnerships, and explore new markets to help the business expand.

Common responsibilities of a business development professional:

Find new clients and business opportunities
Build and maintain good relationships with clients
Study the market and check what competitors are doing
Suggest new ideas for sales and marketing
Work together with the sales and marketing teams
Set sales targets and keep track of progress
Join networking events, trade shows, and conferences

In simple terms, business development connects marketing with sales.

The BD team helps open new doors, create strong leads, and prepare the company for future growth.

What is the Average Salary of a Business Development Professional in Malaysia?

Salaries for business development roles can vary depending on the company size, location, and level of experience.

Here is an estimate based on market research:

Job Title	Experience Level	Average Monthly Salary (MYR)
Business Development Executive	1-3 years	RM 2,800 - RM 4,500
Business Development Manager	3-7 years	RM 5,000 - RM 8,000
Senior BD Manager/Director	8+ years	RM 9,000 - RM 15,000+

Additional incentives such as commissions and bonuses are commonly offered, especially if the role is sales-driven.

What are the Key Skills of a Business Development?

When hiring for this role, it’s essential to look beyond qualifications and focus on the right skills and traits:

1. Communication Skills

They must be persuasive, clear, and professional in both written and verbal communication.

2. Negotiation & Closing Skills

Must know how to negotiate deals, win contracts, and close sales without underselling.

3. Strategic Thinking

Able to see the bigger picture and create long-term strategies for growth.

4. Market Research & Analysis

Should be good with data and competitive insights.

5. Relationship Building

They need to build trust with clients, partners, and internal teams.

6. Self-Motivation & Initiative

A good BD executive doesn't wait for tasks; they find new opportunities and act on them.

7. CRM & Digital Tools

Knowledge of CRM software like Salesforce, Hubspot, or Zoho is a bonus.

What is the Work Environment of a BD Like?

A business development executive typically works in an office setting but will often have to attend client meetings, events, or travel for networking purposes.

Here’s what their work environment usually looks like:

Hybrid or remote work: Many BD roles are now flexible.
Fast-paced: The environment is goal-driven and sometimes high pressure.
Team collaboration: Works closely with sales, marketing, and sometimes product teams.
Targets & KPIs: Their performance is measured through leads generated, deals closed, or revenue growth.

How to Hire a Business Development Professional

Here are 5 practical steps for Malaysian employers:

Step 1: Define Your BD Needs

Are you entering a new market? Need more sales leads? Want to expand partnerships? Define the business goals you need help with.

Step 2: Write a Clear Job Description

Be specific about the role's expectations, responsibilities, and required skills.

Step 3: Advertise in the Right Places

Post your job on Epicareer, LinkedIn, and relevant job boards.

Step 4: Screen for Both Skills & Culture Fit

Look for someone who fits your company culture, not just qualifications on paper.

Step 5: Offer Competitive Compensation

Don’t just focus on base salary. Offer performance bonuses, training opportunities, and flexible work options to attract top talent.

Business Development Job Description Example (English)

Job Title: Business Development Executive

Job Description: We are seeking a dynamic and self-driven Business Development Executive to help grow our business. You will be responsible for identifying new business opportunities, building relationships with potential clients, and working closely with internal teams to deliver solutions.

Responsibilities:

Identify and develop new business leads.
Conduct market research to support sales strategies.
Present company services to prospective clients.
Develop and maintain strong client relationships.
Assist in contract negotiation and deal closing.

Requirements:

Diploma/Degree in Business, Marketing, or related field.
1-3 years of BD or sales experience.
Excellent communication and interpersonal skills.
Able to work independently and in a team.
Familiar with CRM tools (Salesforce, Hubspot).

Benefits:

Basic salary + commission
EPF/SOCSO
Medical benefits
Career development opportunities
Hybrid working options

Contoh Deskripsi Pekerjaan Business Development (Bahasa Melayu)

Jawatan: Eksekutif Pembangunan Perniagaan

Deskripsi Tugas: Kami sedang mencari Eksekutif Pembangunan Perniagaan yang proaktif dan bersemangat untuk membantu memperluaskan perniagaan kami. Anda akan bertanggungjawab untuk mengenal pasti peluang perniagaan baru, membina hubungan dengan pelanggan, dan bekerjasama dengan pasukan dalaman untuk memberikan penyelesaian terbaik.

Tanggungjawab:

Kenal pasti prospek perniagaan baharu.
Lakukan kajian pasaran dan analisis pesaing.
Perkenalkan produk/perkhidmatan syarikat kepada pelanggan baharu.
Bangunkan dan kekalkan hubungan baik dengan pelanggan.
Bantu dalam perbincangan kontrak dan penutupan jualan.

Syarat:

Diploma/Ijazah dalam Perniagaan, Pemasaran atau bidang berkaitan.
Pengalaman 1-3 tahun dalam BD atau jualan.
Kemahiran komunikasi dan interpersonal yang baik.
Boleh bekerja secara individu atau dalam kumpulan.
Mahir dalam penggunaan CRM seperti Salesforce atau Hubspot.

Manfaat:

Gaji asas + komisen
Caruman KWSP/PERKESO
Manfaat perubatan
Peluang pembangunan kerjaya
Pilihan kerja secara hybrid

Hiring the right business development professional can help your company grow faster.

They do more than just sell—they plan strategies, build strong relationships, and find new business opportunities.

Want to hire a Business Development Executive/Manager?

Let AJobThing help you find the right people who will grow with your company.

Post your job on Maukerja, Ricebowl, LinkedIn, Google, or Epicareer to reach the right candidates quickly.